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October 20, 2019
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Kate AppFollow's Blog

 

Marketing manager at appfollow.io. Sharing insights on mobile game marketing and app store optimization

 

Member Blogs

Posted by Kate AppFollow on Tue, 15 Oct 2019 10:22:00 EDT in Business/Marketing, Design, Serious, Indie, Smartphone/Tablet
A year ago we looked at apps that Apple liked to feature. Back then the editors preferred free apps and apps with in-app purchases with 4+ stars prevailed. What has changed? We've analyzed the prices, ratings and categories of these featured apps in 2019.


Posted by Kate AppFollow on Wed, 09 Oct 2019 09:25:00 EDT in Business/Marketing, Serious, Indie, Smartphone/Tablet
When it comes to working with user feedback on app stores most game developers tend to react to negative reviews with a 1-star rating, considering them the most important and urgent.


Posted by Kate AppFollow on Mon, 23 Sep 2019 12:07:00 EDT in Business/Marketing, Console/PC, Indie, Smartphone/Tablet
A selection of the top strategies on improving your games' retention, with expert advice from app-store specialists.


Posted by Kate AppFollow on Mon, 23 Sep 2019 11:40:00 EDT in Business/Marketing, Social/Online, Smartphone/Tablet
Apple announced that App Store Connect now supports Arabic and Hebrew localization. Such locales scare developers off, because the translation can be complex. Find out how to localize an app to any language.


Posted by Kate AppFollow on Fri, 20 Sep 2019 11:09:00 EDT in Business/Marketing, Indie, Smartphone/Tablet
We analyzed all the mobile games that were featured in the App Store from January until August 2019 worldwide and in the US particularly and wrote a summary of the most featured games and categories.


Posted by Kate AppFollow on Wed, 11 Sep 2019 10:51:00 EDT in Business/Marketing, Smartphone/Tablet
One clever or creative thought can change everything. Don’t believe it? Check out this real life example from our colleagues at Social Quantum. They share how a mobile game can quickly achieve extraordinary results.