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September 16, 2019
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Kate AppFollow's Blog


Marketing manager at Sharing insights on mobile game marketing and app store optimization


Member Blogs

Posted by Kate AppFollow on Wed, 11 Sep 2019 10:51:00 EDT in Business/Marketing, Smartphone/Tablet
One clever or creative thought can change everything. Don’t believe it? Check out this real life example from our colleagues at Social Quantum. They share how a mobile game can quickly achieve extraordinary results.

Posted by Kate AppFollow on Wed, 21 Aug 2019 10:30:00 EDT in Business/Marketing
In September, Apple traditionally refreshes its branded operating system. As promised, we will get the dark theme, Apple Watch App Store, reduced sizes of apps and their updates, sign in with Apple, and more.

Posted by Kate AppFollow on Thu, 01 Aug 2019 10:33:00 EDT in Business/Marketing, Indie, Smartphone/Tablet
At I/O 2019, Google announced that there will be some changes regarding how an app's average rating is calculated. In this post I will talk about why it is both good and bad news and what to do not to get the rating drop for you mobile game.

Posted by Kate AppFollow on Tue, 09 Jul 2019 11:00:00 EDT in Business/Marketing, Indie, Smartphone/Tablet
Making your game profitable is one of the most desired goals for any game developer. If monetization comes too late, you won’t make it back. Here are some app monetization tips to help you start off your monetization strategy and increase revenue.

Posted by Kate AppFollow on Tue, 14 May 2019 10:36:00 EDT in Business/Marketing, Indie, Smartphone/Tablet
What makes a mobile game successful? In this post, we are going to discuss the core elements of a successful mobile game: marketing approaches, communication with users, and, of course, game monetization opportunities.