Gamasutra: The Art & Business of Making Gamesspacer
View All     RSS
October 16, 2018
arrowPress Releases
  • Editor-In-Chief:
    Kris Graft
  • Editor:
    Alex Wawro
  • Contributors:
    Chris Kerr
    Alissa McAloon
    Emma Kidwell
    Bryant Francis
    Katherine Cross
  • Advertising:
    Libby Kruse

If you enjoy reading this site, you might also want to check out these UBM Tech sites:

Russian Social Game Publisher i-Jet Selling 25% Of Company

Russian Social Game Publisher i-Jet Selling 25% Of Company

October 12, 2010 | By Eric Caoili

October 12, 2010 | By Eric Caoili
    Post A Comment

i-Jet Media, a social games publisher and distributor in Russia and Eastern Europe, intends to sell 25 percent of itself in order to accelerate the company's growth and its expansion into new markets.

The publisher's portfolio includes some 70 games available in 30 social networks around the world, attracting over 60 million users. Its Happy Harvest game, also known as Happy Farmer, alone has gained 10 million users and generated $20 million in less than a year since its launch in Russia.

According to co-founder and general producer Alexey Kostarev, i-Jet's primary strength is its technological distribution platform, which is designed to install developers' games "on any social network almost at once". The firm says it's active in developing European and Asian markets, as well as mobile social games services.

i-Jet intends to call an investment round and negotiate with investment organizations either this month or next, operating under the assumption by unaffiliated investors that it is worth around $100 million. Kostarev believes that the best outcome would be for i-Jet to raise funds from both Russian and Western investors.

"The company is profitable at its current level of development," says Kostarev. "We cover all the operational expenditures ourselves and are not limited in the current progress in terms of resources."

The general producer adds, "At the same time, we are aware that we need additional investment to buy game developers on some local markets in Latin America, North America, and a few other countries. That is to ensure our global growth, and enter local markets much faster than if we decide to grow evolutionally."

Related Jobs

Funcom — Raleigh, North Carolina, United States

External Producer
Outfit7 (Bcn Srl subsidiary)
Outfit7 (Bcn Srl subsidiary) — Barcelona, Spain

Senior Game Developer
innogames — Hamburg, Germany

Senior Product Manager for a New Mobile Strategy MMO
Experius — Culver City, California, United States

Unreal 4 Environment Artist

Loading Comments

loader image