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July 18, 2019
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Press Releases
  Microids gets a makeover: discover our new visual identity!
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07/11/2019
 


[This unedited press release is made available courtesy of Gamasutra and its partnership with notable game PR-related resource GamesPress.]

Paris, July 11, 2019 – After announcing its ambitious 2019 lineup, Microids has redeveloped its visual identity! While remaining faithful to its past, the team wanted to bring the logo up to date. The letter ‘M’ and green color have been kept, but it has been given a more modern and personal touch, in order to further establish this major French publisher’s presence on the international stage.

Formed in 1985, Microids is one of France’s oldest video game publishers. Historically famous for its adventure games, such as Syberia and Amerzone, Microids has successfully expanded its range over the years, which now includes four main categories: adventure games, automobile sport games, retro games and games based on major franchises.

“After strengthening our teams and creating a lineup for 2019 that is better than ever, rethinking our visual identity and giving our logo a fresh look, in line with the dynamic that drives us forward, seemed like a natural step. We are proud of the result, which is totally in keeping with Microïds’ current image!”Elliot Grassiano, Vice-President at Microids.

Visit the all-new website: http://www.microids.com/

 

Follow Microïds on Linkedin, Facebook, Twitter and Instagram

See all our videos on Youtube

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Media contacts:

Doriane IOP

[email protected]

Célia BERARD

[email protected]

About Microids:

Over the last few years, we have been creating some legendary titles of the video game industry with passion. More than ever, we aim to craft the finest adventure and amaze you with breathtaking experiences. Our teams work with renowned studios like Pendulo Studios (Yesterday Origins, Runaway, Blacksad: Under the Skin), Eden Studios (Gear.Club Unlimited 1 & 2, Test Drive), who share our passion for high quality games. We are also very lucky to work alongside talented authors like Benoît Sokal (Amerzone, Syberia series), Paul Cuisset (Flashback, Operation Stealth) or Philippe Dessoly (Mr Nutz, Toki) and Pierre Adane (Top Spin, Mr Nutz, Toki). We want every player to meet an adventure that fits its personality. By adapting famous licenses like Asterix & Obelix, Titeuf, Garfield, or Blacksad, everyone will dive into unforgivable adventures with beloved characters.