Gamasutra is part of the Informa Tech Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.


Gamasutra: The Art & Business of Making Gamesspacer
View All     RSS
September 16, 2019
arrowPress Releases







If you enjoy reading this site, you might also want to check out these UBM Tech sites:


Report: Walmart is looking to enter the game streaming business

Report: Walmart is looking to enter the game streaming business

March 21, 2019 | By Chris Kerr




Google stole the show at GDC earlier this week when it unveiled a new game streaming platform called Stadia, and fresh rumors suggest another big name might soon follow suit.

According to the folks over at US Gamer, American retailer Walmart is also interested in setting up a game streaming platform of its very own. Yep, Walmart. 

It goes without saying that you should take this one with a hearty pinch of the finest sea salt, but anonymous sources familiar with Walmart's plans claim the company is pushing ahead with the idea, and has already been speaking with developers and publishers to gauge interest. 

No other details were revealed, so we have no idea whether development on the platform has even started, or if the company is just floating the concept to interested parties. 

Still, it's a fascinating notion at the very least, and Walmart definitely has the finances and technology to match its ambition -- just have a look at the company's massive 125,000-square-foot data center at the edge of Missouri, which has been dubbed 'Area 71.' 

The retailer has already apparently explored the prospect of building a video streaming service a la Netflix, but according to CNBC apparently deemed the prospect "too risky." We'll have to wait and see whether it feels game streaming is a more viable endeavor.



Related Jobs

HB Studios
HB Studios — Lunenburg/Halifax, Nova Scotia, Canada
[09.13.19]

Experienced Software Engineer
Sucker Punch Productions
Sucker Punch Productions — Bellevue, Washington, United States
[09.12.19]

UI Artist
Sucker Punch Productions
Sucker Punch Productions — Bellevue, Washington, United States
[09.12.19]

Senior Lighting Artist
Sucker Punch Productions
Sucker Punch Productions — Bellevue, Washington, United States
[09.12.19]

Producer









Loading Comments

loader image