Gamasutra is part of the Informa Tech Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.


Gamasutra: The Art & Business of Making Gamesspacer
View All     RSS
August 3, 2020
arrowPress Releases







If you enjoy reading this site, you might also want to check out these UBM Tech sites:


'What have you learned from the latest Steam sale?'

'What have you learned from the latest Steam sale?'

June 27, 2014 | By Christian Nutt




Another Steam Summer Sale is upon us, and the service's users have flocked to it, buying deeply discounted games all day, every day, for over a week. It's become a cliche online -- Steam sales mean empty wallets. People buy dozens of games because they're cheap, even if they know they'll never play them.

And that doesn't even consider the current Humble Bundle, running concurrently with Summer Games Done Quick -- just the latest in that site's aggregation of cheap games. The net effect? The most enthusiastic buyers have dozens of fresh, unplayed games.

If our readers are any indication, the increasingly crowded Steam market and the huge numbers of discounted games are having an effect on purchasers.

Earlier today, we asked our Twitter followers: What have you learned from the latest Steam sale? Most of those lessons seem to be hard ones.

There's no doubt that many games -- games that are already popular, most likely -- are benefitting tremendously from the sale. But as has been widely discussed, getting onto Steam is no longer the golden ticket it once was, and that's reflected in these replies.

Do you have any Steam Summer Sale stories? Have you learned any lessons? Share them in the comments below.



Related Jobs

Disbelief
Disbelief — Chicago, Illinois, United States
[08.03.20]

Senior Technical Artist
Remedy Entertainment
Remedy Entertainment — Espoo, Finland
[08.03.20]

Senior Gameplay Programmer
Remedy Entertainment
Remedy Entertainment — Espoo, Finland
[08.03.20]

Senior Programmer (Character Technology team)
Remedy Entertainment
Remedy Entertainment — Espoo, Finland
[08.03.20]

Programmer (Character Technology team)









Loading Comments

loader image