Gamasutra is part of the Informa Tech Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

Gamasutra: The Art & Business of Making Gamesspacer
View All     RSS
August 25, 2019
arrowPress Releases

If you enjoy reading this site, you might also want to check out these UBM Tech sites:

Warner Bros. Interactive Expands Into Europe

Warner Bros. Interactive Expands Into Europe

August 14, 2007 | By David Jenkins

August 14, 2007 | By David Jenkins
    Post A Comment
More: Console/PC

Officials from U.S. publisher Warner Bros. Interactive Entertainment (WBIE) have announced that the company is to expand its business in Europe as it takes over direct distribution, sales and marketing of its internally developed titles as well as third party titles.

Currently, most WBIE games are published via British publisher Eidos Interactive in Europe. The Eidos publishing label is owned by SCi, with whom WBIE signed a strategic partnership deal last year to create games based on many of their television and comic book properties. As part of the deal, WBIE also made an investment in SCi for 10.3 percent of the company’s shares.

Despite this, WBIE is recruiting sales and marketing executives for a new European office to be based in London, as well as in other territories including Germany, France, Italy, Spain and Benelux (Belgium, the Netherlands and Luxembourg). The first titles to be released via the new offices will arrive this autumn in the form of Looney Tunes: Acme Arsenal for Xbox 360, Wii and PlayStation 2 and Looney Tunes: Duck Amuck for the Nintendo DS.

“We are intensifying our expansion in video game publishing with a strong commitment to growth in the European market,” said Kevin Tsujihara, president of Warner Bros. Home Entertainment Group. “With a range of products for every platform, we will reach multiple gaming audiences with our own internally produced games as well as several partner companies’ games.”

“Utilising the largest worldwide entertainment distribution, marketing, sales and research infrastructure, WBIE is making strides to get quality games to the consumers in Europe,” said Ron Scott, senior vice president of worldwide sales and distribution at WBIE. “We are looking forward to growing games specific retail relationships in the territories and delivering a robust slate of games in the years ahead.”

Related Jobs

Deep Silver Volition
Deep Silver Volition — Champaign, Illinois, United States

Senior Engine Programmer
Insomniac Games
Insomniac Games — Burbank, California, United States

Lead Character TD — Austn, Texas, United States

Senior Community Manager, World of Warships
HB Studios
HB Studios — Lunenburg/Halifax, Nova Scotia, Canada

Experienced Software Engineer

Loading Comments

loader image