Gamasutra is part of the Informa Tech Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them. Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.


Gamasutra: The Art & Business of Making Gamesspacer
arrowPress Releases







If you enjoy reading this site, you might also want to check out these UBM Tech sites:



Game Contractor Profile



Gaming Insight Research Group, Inc.

235 2nd Avenue
Suite 1N
New York NY 10003
United States
[email protected]
Phone: 404.771.4196
http://www.gaminginsight.com

Category: Industry/Market Research
QA/Testing Firm

Description: Gaming Insight performs qualitative and quantitative marketing research exclusively for the electronic entertainment industry. We perform focus testing, user experience interviews, in-home ethnographies, in-store shop-alongs, surveys, and more. We explore consumers' needs, wants, motivations, reactions, social influences, and preferences on a deep, fundamental level -- enabling our clients to make informed development and business decisions.