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May 28, 2020
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Philip Driver's Blog


I am a Digital Distribution, Retail and Marketing expert specialising in the field of video games.

For over 10 years I have worked with major publishers (EA, THQ & Ubisoft) and some of Europe’s biggest retailers (Game, Gamestation & Gameplay) in online and traditional mediums to promote and retail some of the greatest ever video games.

I am at heart a gamer, though I also try to fit in being a father, husband and occasional gym user.

I also write the blog

Twitter @PobiWan


Member Blogs

Posted by Philip Driver on Tue, 18 Jun 2013 06:10:00 EDT in Business/Marketing, Social/Online
A guide to global payment options and localisation to improve player satisfaction and conversion rates.

Posted by Philip Driver on Tue, 26 Mar 2013 09:16:00 EDT in Design, Social/Online
Evaluating the revenue contribution from both paying and non-paying players in Free to Play games. Original post from

Philip Driver's Comments

Comment In: [Blog - 06/18/2013 - 06:10]

Thanks Henry thats really useful ...

Thanks Henry thats really useful insight. What is the rough percentage cost difference between the two payment methods and have you had to alter pricing as a result I would guess the carrier billing is quite a bit more expensive but given your results still worthwhile