Neil Schneider's Expert Blogs
The Oculus Quest is Facebook's latest innovation in the virtual and mixed reality space. However, a few choice words on how their ecosystem is structured could make the difference between effectively owning their market, or being a slave to it.
Billions of dollars later (and many more to come, I'm sure), seemingly wild investments in Magic Leap, Oculus, and more are put into future computing perspective.
Revealing a new type of data, Schneider tests the top statements about VR's market growth expectations and highlights the Immersive Technology Alliance's latest effort to build the industry. Time to dust ourselves off, problem solve, get our Mojo back!
As research for an upcoming consumer shopping guide, Neil Schneider secret shopped online and in person at multiple Best Buys, EB Games, and Microsoft Stores for the Sony PlayStation VR, Oculus Rift, and HTC Vive. This is what he discovered.
It's not you, it's me. Well, mostly you. Why the immersive technology industry needs to start seeing new people so the market can grow.
With so much attention on the early launches of the Oculus Rift and HTC Vive, the path to hundreds of millions of unit sales is being missed. This article talks about how the fundamentals for unit sales will grow and why.
Since December, the VR market has encouraged everyone to calm the heck down in 2016. This is why (don't panic!).
Google's gambit to design its own chips may prove to be the Trojan Horse that will reshape mobile VR and immersive tech as we know it.
Time Magazine brought Oculus back to its roots in a good way, and nobody realizes it.
Virtual Reality standards and open source initiatives are all the rage since CES, but what does this actually mean? This guide will highlight the industry success stories and map out the politics of how things are done. Open Source is covered as well.
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