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Michael Moran's Blog


Oh. Hi there.

Michael Moran here. I head up marketing over at UserWise, a new liveops platform. 

I create content and tools that helps solve problems for game designers, product managers, and the like. One of my superpowers is to use real-world marketing and psychology to help games grow.


  • Design
  • Star Gazing
  • Not working out
  • Playing pretend kitten with my sons

Reach out on Linkedin.


Member Blogs

Posted by Michael Moran on Thu, 19 Nov 2020 02:33:00 EST in Business/Marketing, Design, Smartphone/Tablet
So you want your users buying. You want your game economy functioning like a well-oiled machine, and you want your profits flying so high that when they look down, all they see is sky. Guess what? It’s possible. 

Posted by Michael Moran on Tue, 10 Nov 2020 04:34:00 EST in Business/Marketing, Design, Smartphone/Tablet
Draw on the principles of human psychology to create irresistible in-game offers. Learn the fundamentals of what makes an offer attractive, crucial, sexy -- and then learn when to tease it, when to promote it, and when to take it all away.