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Ethan Mollick's Blog   Expert Blogs

 

I am the Edward B. and Shirley R. Shils Assistant Professor of Management at Wharton, where I study innovation and entrepreneurship. One of my areas of study is the game industry, and I have been involved in the design of a number of "serious games."  With David Edery, I co-authored a book on the intersection between video games and business that was named one of the American Library Association’s top ten business books of 2009.

 

Expert Blogs

Posted by Ethan Mollick on Wed, 06 Jul 2011 08:50:00 EDT in Business/Marketing, Design, Production
My study of over 850 games over a twelve year period found that the individuals in the producer role had a much greater effect on the critical and financial success of the game than the designers, or even the developer as a whole.



Ethan Mollick's Comments

Comment In: [Blog - 07/06/2011 - 08:50]

Thanks for your comment - ...

Thanks for your comment - we went through the credits for each game as listed in Moby Games and then, where there were multiple types of producers, we identified the highest-level production title for each game, often, that was simply producer but it might also be executive producer, lead producer, ...