Ben Chong's Blog
Hi there! Thank you for reading this.
I'm the CEO of MarketJS. We use HTML5 technology to build cross-platform game solutions.
Our clients are international, multi-billion dollar corporations such as Disney, Coca-Cola, AT&T, Citibank and Hilton Hotels. Feel free to read our case studies, or contact us for more information. We cater to businesses of all sizes.
Our company offers a variety of products and services:
- We build playable HTML5 ads for clients.
- We reskin / rebrand games for clients.
- We operate a B2B marketplace for buyers to license high quality games.
- We design and develop white label game portals for clients in the telco/VAS/media industry,
- We design and develop bespoke games or custom games for brands, such as advergames, educational games, marketing games, lead generation games, newsgames , social impact games, and more.
- We design and develop integrated hardware game solutions for taxis, airlines, hospitals, schools and more.
If you require immediate support, don't hesitate to email me: [email protected]
If you have time, please check out licensecasualgames.com too. It has a few very neat videos.
Also check out html5games.net, for a nice gallery of games.
Based on our observation, we see five common missed opportunities in reskinning games for marketing campaigns.
Since games for brands has been on the rise, I wanted to share our experience with a luxury shoe brand from Paris to develop a game reskin of our slicing game.
HTML5 games have proven that they have the capacity to successfully enter several niche markets such as the senior care industry without a high barrier of entry costs. Here are some of the benefits of investing in the senior care industry.
Learn why the game reskinning approach has become massively popular in present-day digital marketing. Check out some of our game reskin examples.
Learn how brands are achieving success using casual HTML5 games.
A list of 5 common mistakes that we observed on playable ads.
Ben Chong's Comments
[Blog - 11/05/2014 - 02:08]
Brian thanks for the comment ...
Brian thanks for the comment Very insightful. Also, building on your number of 1 million per video, that 's roughly 24 million spend in Youtube video production costs they have 24 videos atm . r n r nAbsolutely staggering and quite real numbers.
[Blog - 08/08/2012 - 08:37]
i can speak from the ...
i can speak from the perspective of a mobile game developer. r n r nwith limited space for text, and even limited attention span 30 seconds is all you get to make a great impression , you need to optimize the game to evoke emotions, rather than stimulate the brain ...
[Blog - 07/17/2012 - 11:07]
after Ouya 's success, i ...
after Ouya 's success, i 'm not so sure about demos anymore. Selling a kickass dream on video seems to be the norm now.
[Blog - 07/15/2012 - 05:28]
it 's interesting to see ...
it 's interesting to see how far game engines have gone. Monetization is playing a bit of catch up but we 're getting very very close.
[Blog - 07/13/2012 - 08:13]
Mozilla App Marketplace is interesting, ...
Mozilla App Marketplace is interesting, because they have plans to sync web games with mobile via boot2gecko. You basically upload one copy of the game which runs across all mozilla supported devices, complete with game state syncing.
[News - 07/12/2012 - 04:49]
this is not HTML5 propoganda. ...
this is not HTML5 propoganda. It 's telling you what 's possible and what NonStopGames have done. r n r nIf you really think about it, why wouldn 't you want to access a game from any device, without any other barriers. It 's hard enough to constantly be redirected ...