[This unedited press release is made available courtesy of Gamasutra and its partnership with notable game PR-related resource GamesPress.]
NEW YORK, Feb 19, 2013 --2K Sports today announced
that the critically acclaimed
NBA 2K13
will be paired with the upcoming
MLB 2K13
in a combination pack, available for purchase on March 5, 2013
at participating North American retailers for $79.99, for both the
Xbox 360® video game and entertainment system from Microsoft
and PlayStation®3 computer entertainment system.
“Bundling two of the biggest sports franchises again just
made sense,” said Jason Argent, vice president of marketing
for 2K Sports. “In the same way that fans don’t limit
themselves to one sport, sports video gamers seek the level of
variety and convenience offered in this package. Combining
NBA 2K13
and
MLB 2K13
will make it easy for fans to discover the latest entries to
these popular franchises at an incredible value.”
The
NBA 2K13/MLB 2K13 Combo Pack
will feature a full retail version of 2K Sports’ new
baseball title,
MLB 2K13
, along with a full retail version of
NBA 2K13
, both of which currently retail for $59.99 individually. Fans
who purchase the
NBA 2K13/MLB 2K13 Combo Pack
, in addition to those who purchase the standalone
MLB 2K13
title, will be eligible to compete in this year’s
Perfect Game Challenge*, which will award a sum total of $1 million
across 31 prize pools for gamers who pitch the best perfect games
in this year’s contest.
“I’ve been a fan of
NBA 2K13
cover athlete Kevin Durant for years and to share a video game
cover with one of basketball’s elite players is a big
honor,” added David Price, Cy Young award-winning pitcher for
the Tampa Bay Rays and
MLB 2K13
cover athlete. “Fans can expect to experience 2K
Sports’ signature authenticity throughout this new package,
from the sting of my fastball to Kevin’s clutch
shooting.”
“Being named as a face of
NBA 2K13
was an honor, but adding a Cy Young winner like David makes
the cover that much more memorable,” concluded Kevin Durant,
NBA 2K13
cover athlete. “Fans can expect the ultimate sports
package with him and me gracing 2K Sports’ latest
bundle.”
Developed by Visual Concepts, a 2K Sports studio,
NBA 2K13/MLB 2K13 Combo Pack
is rated E for everyone by the ESRB.
To pre-order the
NBA 2K13/MLB 2K13 Combo Pack
, visit
http://2kgam.es/BuyMLB2K13.
For more information on 2K Sports, visit
www.2KSports.com. For more
information on
NBA 2K13
, visit
www.facebook.com/NBA2K. For
more information on
MLB 2K13
, visit
http://www.facebook.com/MLB2K.
2K Sports is a division of 2K, a wholly owned publishing label
of Take-Two Interactive Software, Inc. (NASDAQ: TTWO)
.
*OPEN TO LEGAL RESIDENTS OF THE 50 U.S. (D.C.), 13 OR OLDER
(EXCLUDING AZ, CT, MD, ND, & VT). VOID IN AZ, CT, MD, ND,
VT.
About Take-Two Interactive Software
Headquartered in New York City, Take-Two Interactive Software,
Inc. is a leading developer, marketer and publisher of interactive
entertainment for consumers around the globe. The Company develops
and publishes products through its two wholly-owned labels Rockstar
Games and 2K, which publishes its titles under the 2K Games, 2K
Sports and 2K Play brands. Our products are designed for console
systems, handheld gaming systems and personal computers, including
smartphones and tablets, and are delivered through physical retail,
digital download, online platforms and cloud streaming services.
The Company’s common stock is publicly traded on NASDAQ under
the symbol TTWO. For more corporate and product information please
visit our website at
http://www.take2games.com.
Windows, Xbox, Xbox 360 and Xbox LIVE are either trademarks or
registered trademarks of the Microsoft group of companies.
"PlayStation" is a registered trademark of Sony Computer
Entertainment Inc.
All trademarks and copyrights contained herein are the property
of their respective holders.
About 2K
Founded in 2005, 2K develops and publishes interactive
entertainment for console systems, handheld gaming systems and
personal computers, including smartphones and tablets through its
three divisions: 2K Games, 2K Sports, and 2K Play that are
delivered through physical retail, digital download, online
platforms and cloud streaming services. 2K publishes titles in
today’s most popular gaming genres, including first-person
shooters, action, role-playing, real-time strategy, sports, casual,
and family entertainment. The 2K label has some of the most
talented development studios in the world today, including Firaxis
Games, Visual Concepts, Irrational Games, 2K Marin, 2K Australia,
2K Czech, Cat Daddy Games, and 2K China. 2K has achieved many key
industry milestones, including launching the 2007 Game of the Year
-
BioShock®; publishing the critically acclaimed
Borderlands® franchise
; continuing the award-winning
Sid Meier’s
Civilization® series; delivering the #1 rated and #1
selling basketball franchise with
NBA® 2K*; and breaking new ground in the family
entertainment market with its multi-million unit selling hit
Carnival Games. 2K is headquartered in Novato, California
and is a wholly owned label of Take-Two Interactive Software, Inc.
(NASDAQ: TTWO). For more information, please visit
www.2K.com.
*According to 2008 - 2013 Metacritic.com and The NPD Group
estimates of U.S. retail video game sales through January 2013.
Cautionary Note Regarding Forward-Looking Statements
The statements contained herein which are not historical facts
are considered forward-looking statements under federal securities
laws and may be identified by words such as "anticipates,"
"believes," "estimates," "expects," "intends," "plans,"
"potential," "predicts," "projects," "seeks," "will," or words of
similar meaning and include, but are not limited to, statements
regarding the outlook for the Company's future business and
financial performance. Such forward-looking statements are based on
the current beliefs of our management as well as assumptions made
by and information currently available to them, which are subject
to inherent uncertainties, risks and changes in circumstances that
are difficult to predict. Actual outcomes and results may vary
materially from these forward-looking statements based on a variety
of risks and uncertainties including: our dependence on key
management and product development personnel, our dependence on our
Grand Theft Auto products and our ability to develop other hit
titles for current generation platforms, the timely release and
significant market acceptance of our games, the ability to maintain
acceptable pricing levels on our games, our ability to raise
capital if needed and risks associated with international
operations. Other important factors and information are contained
in the Company's Annual Report on Form 10-K for the fiscal year
ended March 31, 2012, in the section entitled "Risk Factors," and
the Company's other periodic filings with the SEC, which can be
accessed at
www.take2games.com. All
forward-looking statements are qualified by these cautionary
statements and apply only as of the date they are made. The Company
undertakes no obligation to update any forward-looking statement,
whether as a result of new information, future events or
otherwise.
2K Sports
Chris Snyder, 415-507-7637
chris.snyder@2ksports.com
or
Access Communications for 2K Sports
Steve Imm, 415-844-6286
steve@accesspr.com
or
Take-Two Interactive Software, Inc.
Alan Lewis, 646-536-2983
Corporate Press
alan.lewis@take2games.com
|