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Press Releases
  Play Pebble Universe and fight real world poverty
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12/12/2012
 


[This unedited press release is made available courtesy of Gamasutra and its partnership with notable game PR-related resource GamesPress.]

Pebble Universe for Android and iOS devices is the first game where the player have this charity alternative when he or she is buying the game. And it is not expensive. An extra dollar will transform to three packages of school lunch for children in poor conditions.

? This is the first game that have this kind off feature as far as we know. If the player double the purchase we transfer all of the surplus to charity, says Mattias Granat at Itatake. And we thank the player with a graphical reminder of the good action when playing the game after purchase.

World Food Programme, WFP, is the food aid arm of the United Nations system. The policies governing the use of World Food Programme food aid must be oriented towards the objective of eradicating hunger and poverty. The ultimate objective of food aid should be the elimination of the need for food aid.

? We care about children and hate the fact that poverty exists at all. The School Meals programme feed children in Afghanistan, DR Congo, Ethiopia, Cambodia and Nicaragua, and this is the first step in Itatake’s ambition of being a part of a better world, says Thomas Wedin at Itatake.

Pebble Universe was first released in March 2012, and in August it became available for Android devices. It is free to download and the first 30 levels is totally free to play. The rest of the game can be unlocked for $0,99 OR $1,99 with this charity option.

More information, World Food Programme: www.wfp.org

More information, Itatake: www.itatake.com