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Switcheroo: Free-to-play MMO  adds  a subscription model
Switcheroo: Free-to-play MMO adds a subscription model
January 17, 2013 | By Frank Cifaldi

January 17, 2013 | By Frank Cifaldi
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More: Social/Online, Business/Marketing



We're getting used to hearing about subscription-based MMOs adding a free-to-play mode in order to attract more players, but rarely do we hear the inverse.

Massively reports that the Russian version of Astrum Nival's fantasy-themed MMORPG Allods Online is adding a subscription option to its traditionally microtransaction-based business model.

The subscription mode eliminates access to the game's item shops, putting all players on an even playing field -- meaning no one can "pay to win." The mode seems aimed at those interested in skill-based PvP combat.

Details (in Russian) available here.


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Comments


Ilya Belyy
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> Details (in Russian) available here.

the link to http://massively.joystiq.com/2013/01/16/allods-online-russia-open
s-up-subscription-based-server/ is actually in English

Lewis Wakeford
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Bit weird that they segregated them from the rest of the game.

Daniel Boy
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It's the easy way to balance subs and ftp. You just don't.

James Yee
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Honestly why not? As Daniel says it just ignores trying to balance F2P with Subs.

Todd Boyd
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Hrm. Allods was completely crippled because of their F2P strategy (as far as gameplay and progression are concerned), so I'm interested to see how this will affect the game. I guess, however, that I'm not interested enough to go back and check it out again... the F2P was truly atrocious and underhanded.


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