Courtesy of the GDC Vault is another free lecture video, this time from Game Developers Conference 2009.
In this lecture, Scott Rogers illustrates how Disneyland's attractions and overall park layout make for excellent real-world analogues to games' world maps, individual levels, and more. As with creating memorable theme park rides, he suggests to allow the game's story to guide design, to use the environment to tell a story, to encourage player movement, and to maximize emotions.
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Cool talk, and I indentify with pretty much everything the guy says, being pretty much living on this stuff for the 2+ years that I've researched Disney design for our comedy action game Dungeonland - a LOT of these design principles translated directly from theme park design to our game design.
+1 for directional lighting
+5 for illusional narrative
+3 for the rest .. good stuff.