Gamasutra: The Art & Business of Making Gamesspacer
View All     RSS
July 30, 2014
arrowPress Releases
July 30, 2014
PR Newswire
View All

If you enjoy reading this site, you might also want to check out these UBM Tech sites:

CES: 360 To Expand Media Role With MGM, Disney-ABC, BT
CES: 360 To Expand Media Role With MGM, Disney-ABC, BT
January 7, 2008 | By Brandon Boyer

January 7, 2008 | By Brandon Boyer
    Post A Comment

At its CES keynote, Microsoft has announced new partnerships with Disney-ABC and MGM to bring HD programming like Lost to its Live Marketplace, and said British Telecom will be selling a specialized Xbox 360 with Mediaroom IPTV capabilities.

Beginning later this month, Xbox Live will be bringing more than 500 hours of content, including ABC shows like Lost, Grey's Anatomy, and Ugly Betty, and family oriented shows from ABC Family and Disney like Hannah Montana and High School Musical to its Live Video Marketplace Service. The deal will also include backdated archive ABC News broadcasts and specials from as far back as 1963.

Film studio MGM has also signed on board with the Live Marketplace, bringing movies such as Rocky, Dances With Wolves, Terminator, and The Usual Suspects to the service, along with films from sister company United Artists.

At the keynote, Microsoft exec Robbie Bach said that with the new additions, the Live Marketplace will have "more than twice as much HD content as any cable provider."

The company also announced, turning to future IPTV developments via its Microsoft Mediaroom campaign, that UK cable provider British Telecom would soon be selling a specialized Xbox 360 with Mediaroom functionality built in. No similar announcement has yet been made for North America.

Said Bach in a statement, “Disney-ABC Television Group and MGM are two of the biggest names in the entertainment industry, and this announcement helps continue to evolve and diversify the content offering on Xbox LIVE. The ability to offer such great content in high definition further expands Microsoft’s commitment to connected entertainment with Xbox 360.”

Related Jobs

2K — Novato, California, United States

Level Architect
Cloud Imperium Games
Cloud Imperium Games — Santa Monica, California, United States

Art Outsourcing Manager
Respawn Entertainment
Respawn Entertainment — San Fernando Valley, California, United States

Senior Systems Designer
Petroglyph Games
Petroglyph Games — Las Vegas, Nevada, United States

Senior Unity Artist