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July 31, 2014
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July 31, 2014
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Updates » Business/Marketing
Finishing strong: A Darkest Dungeon Kickstarter postmortem 1
by Gamasutra Community [07.21.14]
Red Hook shares data on how the Darkest Dungeon Kickstarter stayed strong in the middle of the campaign, and reflects on how effective its marketing/fulfillment strategies actually were.
Console/PC, Indie, Design, Production, Business/Marketing

This Week in Video Game Criticism: On the Perils of Selling Your Game  
by Kris Ligman [07.21.14]
This week, our partnership with game criticism site Critical Distance brings us picks from Kris Ligman on topics ranging from a Japanese lexicon for fun to getting lost in a crowded games market.
Console/PC, Social/Online, Indie, Design, Business/Marketing

After bailing on mobile, Bigpoint gives the market another shot  
by Kris Graft [07.21.14]
Free-to-play game company Bigpoint is ready to try the mobile market on for size once again, following a failed initial attempt.
Social/Online, Business/Marketing

One of China's biggest online game companies goes private in $3B deal 2
by Kris Graft [07.21.14]
Giant Interactive, a major Shanghai, China-based online game operator, has completed a deal to go private thatís worth $3 billion.
Social/Online, Business/Marketing

Power Rangers studio goes after indie dev team over hero game 34
by Christian Nutt [07.18.14]
Saban Brands, the company that holds the Power Rangers IP, is targeting a rights-sharing deal for Behold Studios' Chroma Squad.
Console/PC, Indie, Business/Marketing, Video

Don't Miss: With new perspective, Cliff Bleszinski plots next move Exclusive 25
by Leigh Alexander [07.18.14]
"You spend those first 18 years struggling to grow up, and then the next 18 years struggling to get back." Leigh Alexander talks to a man who wants to be known for more than chainsaw-equipped assault rifles.
Console/PC, Social/Online, Programming, Art, Audio, Design, Production, Business/Marketing, Exclusive

6 ways to squeeze more revenue from your game 4
by Gamasutra Community [07.18.14]
"Competition is high, margins are low, and discoverability is abysmal in today's game market. If you are a small development studio you need to be able to squeeze every dime from each of your projects."
Console/PC, Smartphone/Tablet, Indie, Business/Marketing

The dynamics of Steam as a sales platform 43
by Gamasutra Community [07.18.14]
After spending $750,000 and three years making Monochroma, Nowhere Studios launched on Steam -- with little exposure and fewer sales. This post breaks down the challenges Nowhere has faced.
Console/PC, Indie, Business/Marketing

Euro authorities lay down rules for in-app purchases - Apple isn't playing ball just yet 29
by Mike Rose [07.18.14]
The European Commission today released the findings of an investigation into in-app purchases in mobile games, stating that better protection is required for consumers, particularly children.
Console/PC, Smartphone/Tablet, Business/Marketing

We are all entertainers: Grabbing onto the YouTuber phenomenon 22
by Gamasutra Community [07.18.14]
"The entertainment value is flowing from the maker of the video to the player. For this to be sustainable, somehow the money has to flow the opposite way."
Console/PC, Indie, Business/Marketing

Mario Kart 8 a best-seller, as Sony beats Microsoft despite price drop 4
by Christian Nutt [07.17.14]
Nintendo reveals healthy physical and digital sales numbers for its flagship Wii U title, while Microsoft's boast that Xbox One sales doubled is thrown into shadow.
Console/PC, Business/Marketing

Atari makes good on its LGBT promises with Pridefest 3
by Christian Nutt [07.17.14]
Today Atari announced Pridefest, a mobile game that lets players build and launch their very own pride parade.
Smartphone/Tablet, Business/Marketing

Valve and ESPN get cozy in new eSports deal 2
by Alex Wawro [07.17.14]
The popularity of eSports continues to attract traditional sports organizations like ESPN, who is partnering with Valve to stream the Dota 2 International via its streaming and broadcast channels.
Console/PC, Social/Online, Business/Marketing

The Yogventures cancellation: The legal perspective 41
by Gamasutra Community [07.17.14]
Attorney Zachary Strebeck takes a look at the Yogscast game's Kickstarter cancellation. Though the YouTubers say they aren't on the hook for the game -- and the money -- are they?
Console/PC, Indie, Business/Marketing

Report: Microsoft to wind down Xbox Entertainment Studios  
by Alex Wawro [07.17.14]
UPDATE Re/code reports that documentary and TV production house Xbox Entertainment Studios will be shut down as part of Microsoft's restructuring -- after it wraps up work on its current projects.
Console/PC, Production, Business/Marketing

TIGA survey suggests UK indies are far from self-sufficient  
by Alex Wawro [07.17.14]
TIGA's new funding report that suggests very few UK-based indie developers are entirely self-sufficient, and the vast majority accept some form of third-party financial support.
Console/PC, Social/Online, Smartphone/Tablet, Indie, Business/Marketing

Australian game development in 2014: Cautious Optimism 3
by Gamasutra Community [07.17.14]
"In 2014, growth in Australian game development is slow and awkward but, in a strange way, far more exciting and positive than they ever were in the 'good old days.'"
Console/PC, Smartphone/Tablet, Indie, Production, Business/Marketing

Yogscast: We have 'no obligation' to cancelled adventure game Kickstarter 21
by Mike Rose [07.17.14]
While the games industry debates the ethics of YogDiscovery, YouTubers Yogscast have admitted that is 2012 Kickstarter for an open-world sandbox game called Yogventures has been cancelled.
Console/PC, Business/Marketing

Microsoft to cut 18,000 jobs -- but Xbox will only see 'limited change' 5
by Mike Rose [07.17.14]
As Microsoft announced today that it will cut 18,000 jobs at the company during the next year, VP Stephen Elop said that the company will now focus its efforts on its phones, Surface, and Xbox businesses.
Console/PC, Business/Marketing

Blog: Behind the 'Gaming is more addictive than heroin' headline 11
by Gamasutra Community [07.17.14]
"I believe gaming addictions exist but that the number of gamers that are genuinely addicted comprises a small minority... the number of genuine video game addicts is few and far between."
Console/PC, Social/Online, Business/Marketing