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October 24, 2014
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October 24, 2014
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Updates » Business/Marketing
Microsoft offering free Assassin's Creed in Xbox One bundle 1
by Christian Nutt [10.15.14]
What happens when something works? Do it twice. Microsoft announces a new pack-in plan on the back of a likely Madden-driven console sales success.
Console/PC, Business/Marketing

More layoffs strike Lord of the Rings Online studio Turbine 6
by Alex Wawro [10.15.14]
Update Another round of layoffs seems to have swept through The Lord of the Rings Online developer Turbine, which already suffered staff cutbacks earlier in the year.
Social/Online, Business/Marketing

400,000 views later, Tobias dev lauds the supportive game industry 4
by Mike Rose [10.15.14]
Earlier this year, a game called Tobias and the Dark Sceptres turned hundreds of thousands of heads, as a relatively unknown developer offered up the game he had been working on for the last 13 years.
Console/PC, Indie, Business/Marketing, Video

Puzzle & Dragons dev opens indie game showcase alongside GDC Next  
by Alex Wawro [10.15.14]
GungHo is offering indies a chance to showcase their games during its inaugural Indie Games Live event in L.A. this November, a short distance away from the concurrent GDC Next developer conference.
Indie, Business/Marketing

BAFTA has a new career-boosting program for UK game developers  
by Alex Wawro [10.15.14]
The British Academy of Film and Television Arts is launching a training program that offers UK-based game developers an opportunity to study and discuss game design with their peers and a selection of industry luminaries.
Console/PC, Social/Online, Smartphone/Tablet, Indie, Design, Business/Marketing

Churn prediction and prevention in high value players 5
by Gamasutra Community [10.15.14]
A review of work done by social games company Wooga to retain players -- either in the game they're already playing, or moving them over to other titles.
Social/Online, Smartphone/Tablet, Design, Business/Marketing

Getting the most out of the events you attend 9
by Gamasutra Community [10.15.14]
Planning to attend an expo? Here, one indie developer posts about his experiences applying some lessons he learned from Rami Ismail and Mike Bithell on getting the best out of events.
Console/PC, Indie, Business/Marketing

Games are driving a growth explosion for Google Play 4
by Mike Rose [10.15.14]
As Google Play begins to close the revenue gap with iOS, analytics firm App Annie reports that games are now driving nearly all of the revenue growth on the Google Play store.
Smartphone/Tablet, Business/Marketing

Sony launches official eSports platform for the PS4  
by Mike Rose [10.15.14]
Sony has revealed the PlayStation Official League, an eSports platform for the PlayStation 4 that will utilize matchmaking to offer prizes to players of numerous big-name AAA games.
Console/PC, Business/Marketing

Blog: Was ending my Steam Greenlight campaign the right thing to do? 6
by Gamasutra Community [10.15.14]
"After looking at the numbers 100 days later, we’re still only 20% of the way into the top 100 games. That’s much too far away from being Greenlit."
Console/PC, Indie, Business/Marketing

Anticipation for new expansion helps boost World of Warcraft subscriptions  
by Mike Rose [10.15.14]
With a new expansion coming next month to behemoth MMO World of Warcraft, developer Blizzard says that the decade-old multiplayer game has seen a notable boost to subscription numbers in anticipation.
Console/PC, Business/Marketing

Blog: Crowdsourced translations can work: Here's how 1
by Gamasutra Community [10.15.14]
"The flow of work can go a lot smoother when partnering with some trustworthy power users. They will be able to provide extra localization feedback to your products if they are highly engaged."
Console/PC, Social/Online, Smartphone/Tablet, Indie, Serious, Production, Business/Marketing

Robin Hunicke joins UC Santa Cruz's game program as an instructor  
by Christian Nutt [10.14.14]
The Games and Playable Media program picks up the Journey producer and co-author of the influential MDA framework as an Associate Professor of Art & Game Design.
Console/PC, Social/Online, Smartphone/Tablet, Indie, Serious, Business/Marketing

Report: 29% of mobile game revenue generated by top 1% of spenders 2
by Alex Wawro [10.14.14]
An Everyplay market survey suggests that whales are still a dominant force in the mobile game industry, as the top 1% of spenders account for roughly 29% of all mobile game revenue.
Smartphone/Tablet, Business/Marketing

Humble Bundle branches out to a new game platform: your browser  
by Alex Wawro [10.14.14]
The folks at Humble have dropped their latest bundle on a new platform: your browser. The organization has partnered with software firm Mozilla, which continues to push browsers as a game platform.
Social/Online, Indie, Business/Marketing

Catching up with Amazon Game Studios, as it announces four games 5
by Christian Nutt [10.14.14]
Gamasutra speaks to Amazon's Ian Vogel about the studio's ongoing "experiments" in games, as it announces four new ones -- and its "commitment" to the space, and becoming a "cultural powerhouse."
Smartphone/Tablet, Indie, Production, Business/Marketing

GDC Next speakers address a few failings of modern game design 1
by Staff [10.14.14]
Telltale Games' Caryl Shaw and developer Ara Shirinian will share lessons learned from their time in licensed and free-to-play game development at GDC Next 2014 featuring ADC.
Console/PC, Social/Online, Smartphone/Tablet, Business/Marketing, GDC Next

The Chinese pirate surprise attack! 5
by Gamasutra Community [10.14.14]
"From the available data, about 1% of our players on Android have actually bought the game. Some of you can probably imagine us having some serious concerns about this."
Smartphone/Tablet, Business/Marketing

Using trophies to check if your monetization is working: A look at Destiny 10
by Gamasutra Community [10.14.14]
"From an outsiders view Bungie/ActiVision's financial fundament seems solid enough; at the moment there is IMO no reason to change any of the things that will keep this boat afloat."
Console/PC, Design, Business/Marketing

With paid coverage, developers share responsibility with YouTubers Exclusive 24
by Mike Rose [10.14.14]
I spoke with Mary Engle, associate director for Advertising Practices at the FTC, about what both YouTubers and publishers should be considering when it comes to disclosure.
Console/PC, Business/Marketing, Exclusive, YouTube