Gamasutra - Blogs /blogs/ Carla Engelbrecht Fisher's Blogs Wed, 02 Sep 2015 05:46:51 EDT en-us (Simon Carless) 9 Essentials for Surviving the App Apocalypse - by Carla Engelbrecht Fisher Business/Marketing,Design,Indie,Smartphone/Tablet,Mobile Games A mobile app apocalypse is upon us. Thousands have been flocking to create apps, but it’s a hostile climate with steep competition, low prices and limited distribution channels. How does one survive? Tue, 07 Jan 2014 08:05:00 EST Given a chance for free promotion, why don’t developers promote their game? - by Carla Engelbrecht Fisher Business/Marketing,Design,Serious,Indie,Smartphone/Tablet Game devs currently have a free opportunity to promote their game in a kooky experiment that's getting good eyeballs. What are you waiting for? Why haven't you promoted your game yet? Thu, 21 Nov 2013 09:28:00 EST How my game reached #14 in the Apple Education Store - by Carla Engelbrecht Fisher Business/Marketing,Design,Serious,Indie,Smartphone/Tablet Dr. Carla Fisher shares the journey of her indie game Stride & Prejudice from launch to the 14th spot in the Apple Education category in less than 24 hours… without being featured on Apple’s homepage or using a PR agency. Wed, 06 Nov 2013 03:07:00 EST Children, Ethics, and Free to Play Games - by Carla Engelbrecht Fisher Business/Marketing,Design,Smartphone/Tablet A review of the free to play business model and the various ethical questions using the model with children. Mon, 15 Jul 2013 05:45:00 EDT Four Indispensable (and Free!) Sources of Intel on Your App Competitors - by Carla Engelbrecht Fisher Design,Smartphone/Tablet Before entering any market, it’s important to figure out who else is out there and what they’re doing. Here's four sources we use to triangulate trends and figure out what our competitors are up to! Tue, 12 Feb 2013 10:47:00 EST Excuse Me, But Your App is Looking Bloated - by Carla Engelbrecht Fisher Whether it’s in-app purchases, data management, or now, file size, I have some strong feelings about why you should care about these issues and I also have some strategies for how to address them. Mon, 21 Jan 2013 12:24:00 EST