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	May 20, 2013

		Ringling College of Art and Design Game Art + Design Faculty

		Havok Havok- 3D Software Engineers (Work in Dublin,...

		University of Central Florida/School of Visual Arts & Design Instructor or Lecturer

		University of Central Florida/School of Visual Arts & Design Assistant Professor

		Sony Computer Entertainment America LLC Sr. Network Systems Engineer

		Treyarch / Activision Technical Animator

Jim Butler's Blog

Jim Butler's Comments

Comment In: Epic founder looks forward to marketing budget being used on dev instead [News - 02/14/2013 - 03:40]
The inefficiency Ian is quoted ... The inefficiency Ian is quoted on is one of distribution, not marketing. As with the book publishing business, retail distribution of boxed games is on the way out. We 're just waiting for the hardware to catch up PC is already there . If retail doesn 't find a way ...

Comment In: Marketers, start caring about video games, please [News - 12/04/2012 - 04:12]
Let 's be fair to ... Let 's be fair to marketers and not paint all of us with a broad stroke. There are some damn ingenious marketers that have worked on games, and there are some idiots that should be tossed out the nearest airlock. r n r nThere are crappy game developers as well. ...

Comment In: The Case For In-House Publishing [Blog - 04/13/2012 - 02:45]
Great article, Phil r n ... Great article, Phil r n r nThe incentive for novel publishing is brand extension, revenue, and ongoing engagement. While not every novel line is going to generate half of your revenue, creating a line can be very profitable. Extending your brand to new consumers and providing more points for engagement ...

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