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Armando Marini's Blog   Expert Blogs


Independent Game Industry Consultant. Contract consultant with the Business Development bank of Canada.  Formerly with Electronic Arts and Ubisoft. Personal Twitter @voodoovaj. Tumblr


Expert Blogs

I took for granted that what I understood as the fundamentals of entertainment were obvious to everyone. I was so wrong. So, in this piece, I'm going to lay it out in black and white.

Posted by Armando Marini on Mon, 02 Jul 2012 11:02:00 EDT in Business/Marketing, Console/PC
A few years ago, I predicted the death of the console as we know it. Today, I'm buying my suit for the funeral.

Posted by Armando Marini on Fri, 29 Jun 2012 10:28:00 EDT in Production, Console/PC
With all the talk about Cloud Gaming and the future of games, I thought I'd weigh in on the topic with what I foresee in the coming years. *Note, this was written before the Sony purchase of Gaikai, which changes everything.

Posted by Armando Marini on Tue, 02 Nov 2010 04:00:00 EDT in Design
A rule of thumb is a great way to help in the decision making process. Games development is a complex process and some simple phases can help make the process along. In this post, I discuss a pair of my favorites.

Posted by Armando Marini on Wed, 17 Jun 2009 12:02:00 EDT in Design
When there are tough choices to make, a rule of thumb is always great to fall back on. I want to share with you one that I have used for many years and it has never steered me wrong.

Posted by Armando Marini on Wed, 20 May 2009 10:48:00 EDT in Design
Using some deep thinking and philosophy to help clarify the murky world of creative choices in game design. The cost benefit analysis and the Sorites paradox are forever linked in the process of game creation.

Armando Marini's Comments

Comment In: [News - 12/05/2013 - 03:53]

Where do I sign up ...

Where do I sign up

Comment In: [News - 09/26/2013 - 12:51]

Thinking a game will sell ...

Thinking a game will sell more than a 2 million is very risky. Eidos was being very ambitious with the budget on Tomb Raider. No matter how good it looked, it didn 't show anything that made it a must buy. That isn 't a failure of consoles. It 's ...

Comment In: [News - 05/07/2013 - 01:57]

Sounds familiar. Patrice should have ...

Sounds familiar. Patrice should have expected this to be the case.

Comment In: [News - 01/23/2013 - 03:39]

Good luck to everyone. It ...

Good luck to everyone. It 's tough going out there.

Comment In: [News - 07/10/2012 - 10:21]

I don 't fully understand ...

I don 't fully understand the allure yet. How will it be less expensive to develop for it If it 's a console, it needs to have console quality content. The expense of that is not in the dev kits, it 's in the manpower needed to produce the content ...

Comment In: [Blog - 07/02/2012 - 11:02]

IMHO, the most likely immediate ...

IMHO, the most likely immediate implementation is to make it the next step in remote play, turning each Playstation into it 's own dedicated hub for each user. Most users would be fairly close to their home most days making it fairly feasible to play your games on any device ...